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Top 25 DTC Brands By Longest-Running Winning Ads (May 2026)
Brands with the most ads still active after 30+ days. In a feed where most creatives die in week one, surviving a month means the ad is a proven winner — and worth studying.
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How we measure it
Count of ads where ad_creation_time is older than 30 days and the ad is still active. We exclude evergreen brand-awareness ads where we can detect them by copy patterns.
Want to be on this list?
Brands earn their spot by shipping more creative more often. The fastest way to climb is to add a creative testing engine.